If You Build
It, They Will Click
may make you groan, but when it comes to the ChathamRecycles.org
web site, it's absolutely true.
April 5 of this year, ChathamRecycles.org was created to function
as the one-stop source for ALL information regarding recycling
in Chatham. Not sure if the town recycling center accepts junk
mail? The site tells you that indeed we do. Confused about where
to purchase recycling stickers? Visit the site to find the info.
Need to learn when the next hazardous materials collection day
is scheduled? A quick click onto ChathamRecycles.org will give
you the answer (September 8).
a seasoned recylcer or have decided to start, whether you're
a resident of Chatham or a business, the user-friendly web site
is here to help you and to take the guesswork out of the process.
So how effective
IS ChathamRecycles.org? We recently checked our web statistics
and found some interesting facts:
- 70% of
our traffic comes from first time visitors and 30% of them return
- 38% of
ChathamRecycles.org's total web traffic comes via a link on the
Town of Chatham's official web home page
- The most
popular Google search term people used to access the site is
"chatham recycling" -- though visitors have also used
such terms as "reuse, renew, recycle", "chatham
ma recycling" and "beach recycling containers"
to find us
- The site
receives well over 100 visitors per month and our most trafficked
day (79 unique visitors) was on April 19 of this year
- 76% of
our visitors are located in North America, with 8% from the United
Kingdom and the balance scattered in such far away places as
Italy, Germany, Bulgaria and the Phillipines
the site receives the most traffic on days when our Chatham
Recycles column appears in the Cape Cod Chronicle
It's all a
good start, but this is just the beginning for ChathamRecycles.org
-- and we have a long way to go. If you've visited the site before,
we encourage you to come back to see what's new -- and if you've
never checked us out, now's the perfect time.
How can we
improve the site? What are we forgetting to provide? What can
we do to increase recycling within Chatham?
for you -- and, yes, we're only a click away.
© 2007 by Bob Staake - All Rights Reserved